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Writer's pictureClaude Machiha

The Business of Sex

Updated: Jan 2

"A man's life begins at 30, and woman's life begins at 18" - Anonymous. The business of sex has a long and complex history, dating back to ancient times when prostitution was a common occupation. Today, sex is still a major industry, with everything from pornography to sex toys being bought and sold. But when it comes to the pursuit of sex, men often face a much harder road than women. In this article, we'll explore why men need to work harder to have sex, the financial burden they often bear, and the emotional toll of sexual pursuit.

In this fallen world, a woman's beauty can be her greatest asset, because if she wants to, she can use it to get just about anything her heart desires, through the wealth of a rich man that's attracted to her.





The sex, online dating, and matchmaking industries have become big thriving business, with many individuals and companies profiting from sexual and romantic relationship services and products.


However, these industries also perpetuate the overall difficulty for men to have sex, as we shall see further down below in this blog. In the US alone, 63% of men between the age bracket of 18-29 are single, and in sharp contrast only 34% of women in the same age bracket are single.



THE PURSUIT OF WOMEN

Traditionally, men have been expected to pursue women and take the lead in dating and relationships.


Heterosexual men traditionally and currently still make the first move. They need to spend time texting emojis, dropping flirtatious comments, as well as spend a whole lot of time and money for a romantic endevaour that quite frankly may not work out.


Furthermore, many women still expect men to provide financially in relationships, especially young women (ages 18-29) that can't provide financially for themselves. This expectation can be particularly challenging for men who don't have high-paying jobs, still starting out with their career on an entry-level salary, or who are just plain struggling financially.


The result is that millenial/Generation Y (Gen Y) and Generation Z (Gen Z) men often need to work harder and longer to provide for their partners, as due to the effects hypercompetition in global job markets, jobs are much harder to get, and pay much less in line with inflation and increased costs of living.



THE FINANCIAL BURDEN ON MEN

The expectation for men to provide financially in relationships is deeply ingrained in various global cultures.


While some women are able to support themselves, many are financially dependent on their partners, in particular in developing nations such as Georgia, South Africa, and Argentina. This can create a power imbalance and put men in a position of financial responsibility.


Men who are struggling financially may feel inadequate and unable to provide for their partners. This can lead to feelings of shame, depression, and anxiety. Young men can forget about making USD$1 million (unless they are born as unicorns or with a silver spoon in their mouth), rather, the focus should just be on securing an annual salary of USD$300,000 in today's hypercompetitive global job markets.


USD$300,000 in the US can raise a family of one wife and two children, send the kids to decent colleges, and enjoy a few big ticket purchases for the wife, such as a decent quality speed boat, and an above-average retirement fund.



THE EMOTIONAL TOLL OF FAILED SEXUAL PURSUIT


"More younger women are either hooking up with each other, or if their heterosexual women, they're becoming more choosy." - Michael Smerconish

The pursuit of sex can be emotionally draining for men. Society expects men to be sexually aggressive and confident, which can create a lot of pressure and anxiety. Men may feel like they need to perform and meet certain expectations in order to be considered attractive or desirable.


Furthermore, sexual pursuit failure can have a negative impact on men's self-esteem. If such sexual pursuit failure isn't resolved via counselling or some kind of emotional focused therapy, men are at incredibly high risk of devastating mental health issues.


Scott Galloway, a respected Professor of Marketing at NYU Stern School of Business, and serial New York-based entrepreneur, has stated in the CNN feature above that men who've failed in their sexual pursuit of women are more prone to conspiracy theory, suicide and initiating mass shootings.



PROF. GALLOWAY'S SEMINAL WORK ON GENDER

Prof. Galloway's work on linking ecomomic activities such as the U.S.'s offshoring of production of physical products such as the iPhone to the mating opportunities that exist for the average middle-class American man, are riveting to say the least.


He purports that without enough economic activity at the blue-collar level in a country, e.g. mechanical, clerical, and other above minimum wage jobs, men will lose the ability to exercise their mating birth right.


He strongly proposes that men affording the simple, easygoing, and content middle-class income lifestyle model has become near impossible in not just the U.S., but world over. Increases in job requirements due to the globalisation of the means of productions and tertiary education, the rise of artificial intelligence, and general increase in job marketplace competition, have made it in such a way that a man's life begins at 30, and woman's life at 18.



THE ROLE OF SOCIAL MEDIA

According The Times Magazine, the average US man on Tinder has a 14% chance of being swiped left by a woman, whereas an average US woman has a 46% chance of befalling the same lefting fate.


Social media has changed the way we interact and connect with others. In the realm of dating, it has given rise to hookup culture and made it easier for people to find sexual partners.


Online dating and geosocial networking applications such as Tinder, Hinge, OkCupid, and Match.com have opportunistically taken advantage of the ever increasingly uneven playing ground for the average man.




GLOBAL RELEVANCE

Globally, men across the majority of the Earth's cultures are often expected to be the initiators of sexual advances, whereas women are expected to be passive and receptive. The global societal expectation is that men should be the primary providers for their families, especially in poor and developing nations.


This often translates to the belief that men need to have a successful career and financial stability, long before they can engage in sexual activities.



FAQs


1. Why do men have to work harder than women to have sex?


Men are often expected to be the initiators and financial sustainers of sexual advances, dating, and marital life.


2. Is the sex industry primarily marketed towards men?


Yes, the sex industry often markets sexual services towards men and reinforces the idea that women are passive recipients of these advances.


3. Why are there more single men than women in their 20s?


Men don't secure long-term romantic opportunities based on their physical appearance alone, rather they secure long-term romantic opportunties on the greater weighting of who they are as a person and what they've built as a career that can sustain a marriage, children, and other long-term romantic objectives.





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